CALA Homes accommodate eager homebuyers with digital tool

CALA Homes

CALA Homes (West) has unveiled an online tool to help purchasers, dreaming of a house move during lockdown, the opportunity to view more showhomes and homestyles than ever before all from the comfort of their sofa.

The leading homebuilder has unveiled a host of videos and virtual walk rounds showcased on its website to allow potential purchasers to get a real feel for the homes on offer at each of its west of Scotland developments without having to set a foot out of their front door.

CALA currently has ten developments across the west of Scotland ranging from Jordanhill Park at Glasgow’s West End to the sought-after Hazeldene Lea at Newton Mearns, Beatrice Meadows in Kirkintilloch, all the way to Ranfurly Green at Bridge of Weir and Florence Gardens located on the Ayrshire coast– to name a few.

Their new remote reservation service will also allow CALA sales consultants to interact with purchasers via video calls, check purchaser IDs through an online trusted third party and take a deposit to reserve the desired home from the safety of their sofa, overcoming some of the obstacles faced by purchasers in the current climate.

Each development has a selection of virtual videos to view including one of the latest CALA developments, Beatrice Meadows, in the East Dunbartonshire town of Kirkintilloch.

Liana Canavan, Sales and Marketing Director at CALA Homes (West), said: “Looking back to even just one month ago, it is amazing to see how, as a business, we have strived to adapt in order to further meet the needs of our customers.

“Even in these unique times, we wanted to go above and beyond for our customers and continue to ensure that potential homebuyers can still search for their dream move but do so safely and from the comfort of their very own homes.

“Now with our online home tours and videos, it is possible to view more homestyles within each development virtually than ever before, whereas previously you could only view the physical showhomes on site.

“Despite the circumstances, CALA Homes (West) continue to have a fantastic offering of homes and personalised incentives across the portfolio so it is fantastic that our customers are able to view a whole range of our homestyles online first before getting in touch with our sales consultants for more information.”

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