Beko Appliance Partners demonstrates how they are helping developers build innovative kitchens for the future
The kitchen remains the heart of any new home, serving as a multi-purpose central hub where daily life unfolds and families come together. It’s also one of the most influential spaces when it comes to buyer appeal. For developers, creating a strong first impression in this hard-working space can be the difference between a sale and a missed opportunity. This makes appliance choice critical not just for initial appeal, aesthetics and function, but also for long term homeowner satisfaction as well as compliance with emerging regulations.
“In today’s fast-evolving housing market, developers face a unique challenge: how to deliver kitchens that not only look stunning on launch day but continue to delight homeowners for years to come, all while meeting stricter sustainability standards and tight budgets,” says Mike Beech, National Contract Specification Manager at Beko Appliance Partners. “That’s where we come in – providing flexible, trusted appliance solutions that help housebuilders meet these demands head-on.”
MEETING DEVELOPERS’ REAL-WORLD CHALLENGES
Housebuilders today face more pressure than ever before. Buyers want energy efficient, space saving designs that align with their eco-conscious lifestyles as well as solutions that make their everyday lives easier and reduce household costs. At the same time, government regulations such as the Future Homes Standard are raising the bar on sustainability requirements. This combination means developers must be considered and strategic in the products they specify.
“Developers tell us their biggest pain points are balancing quality and cost, avoiding call backs and future proofing homes,” Mike explains. “Our approach is to deliver a complete package: a broad, energy-efficient product range tailored to different budgets to help developers stay compliant and competitive, backed by a responsive, reliable customer service team to keep projects moving smoothly from installation to handover and beyond.”
Beko’s ‘Good Better Best’ product structure allows developers to specify appliances that fit diverse projects, from affordable social housing to luxury apartments, without compromising on quality or design consistency. This approach enables Beko Appliance Partners to provide housebuilders and developers with robust entry level appliances for budget schemes right through to feature-rich, design-led solutions for high end developments.
Take Beko’s AeroPerfect™ cooking technology, for example. Available across the brand’s built-in oven range, this Which? award-winning appliance delivers fast, even cooking results and energy efficiency, regardless of budget. It’s the kind of scalable innovation that helps developers maintain standards across mixed-specification sites or deliver standout features within a defined price bracket.
INNOVATION THAT SUPPORTS COMPLIANCE AND DIFFERENTIATION
Beko’s commitment to quality and affordability has been recognised by consumers and experts alike. The brand was recently awarded the Which? Best Value Appliance Brand of the Year for the second year running, a testament to the reliability, performance and value of Beko appliances, backed by consistently strong results in independent Which? lab tests. “This award is not just a badge of honour, it’s proof of trust,” says Mike. “It gives developers and homeowners confidence that our appliances deliver not only great value, but also reliable, energy-efficient performance that stands the test of time.”
Energy-saving innovations such as Beko’s EnergySpin technology, featured in the brand’s latest A-rated washing machines and winner of ‘Kitchen Product of the Year 2025’ at the recent Showhome Awards, play a crucial role in helping housing developments achieve Part L compliance. Part L of the UK Building Regulations sets strict targets for energy efficiency and carbon reduction in new builds, focusing on reducing the energy consumption from both the building itself as well as systems installed within it, including appliances. By specifying products such as EnergySpin washing machines, which deliver energy savings of up to 35% across frequently used wash cycles, not just the machine’s Eco setting, developers can significantly reduce a home’s total overall energy use. This not only supports compliance with regulatory requirements but also enhances a development’s sustainability credentials and long-term value.
Heat pump technology, available in both dishwashers and dryers in the brand’s range, offers even more potential for savings. Unique in the dishwasher market, Beko’s A-rated heat pump models reduce energy usage while saving thousands of litres of water annually compared to handwashing. For tumble dryers, this technology cuts energy use by up to 50%, making it easier for developments to meet Part L compliance while offering tangible everyday benefits in the form of lower bills, quieter operation, and gentle, sensor-controlled drying.
SPACE-SAVVY APPLIANCES THAT MAKE A REAL DIFFERENCE
With space at a premium in many modern homes, developers must find appliances that optimise kitchen layouts without compromising performance or style. Beko’s integrated appliances such as slimline dishwashers, reduced-depth fridge freezers and stackable laundry solutions have been designed with practical realities in mind.
“Beko’s Split & Cook® oven, which functions as two ovens in one, is a smart example of Beko’s multi-function oven technology, helping to maximise kitchen space and reduce reliance on additional appliances,” Mike points out. “For shared living environments like student housing or retirement communities, these space-saving features are not just convenience, they are essentials. Similarly, our ovens with integrated AirFry functionality eliminate the need for a separate countertop appliance, keeping worktops clear and freeing up storage space. These innovations deliver practicality without compromise, making them ideal for compact, multi-occupancy kitchens.”
In many cases, developers can offer buyers more flexible and functional kitchens without increasing footprint, a particularly important consideration for high density builds where every centimetre counts. Integrated appliances also maintain clean lines that appeal to modern design preferences, helping developments stand out in a competitive market.
A PARTNER YOU CAN RELY ON
Beyond product innovation, Beko Appliance Partners’ greatest strength lies in its robust partnership model. The company offers a tailored, end-to-end solution, working closely with developers from initial specification meetings through to delivery, installation and post completion care. This collaborative approach helps smooth the complexities of build schedules, manage changing regulations and ensure projects stay on track.
“We understand that timing and reliability can make or break a project,” Mike says. “Our dedicated Specification Managers and UK-wide service network ensure developers get what they need on time, to budget and with post-installation support that minimises risk. We’re operating the largest appliance service network in the UK, with over 1,000 engineers and a 99% national footprint, and we resolve over a million service calls annually with a focus on first-time resolution, helping to minimise post-handover issues.”
To further support developers and their customers, Beko offers a 10-year parts guarantee across its product range, alongside a standard 2-year labour warranty and an optional 5-year labour cover extension. This reduces waste, supports circular economy principles and gives homeowners peace of mind, whilst helping developers reduce the risk of expensive call backs and reputational damage caused by faulty appliances…
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