Global construction equipment manufacturer, Terex, welcomed industry professionals from across the globe to the West Midlands earlier this month, for its international distributor conference. The specialist machinery convention, which took place at The Belfry in Sutton Coldfield, saw international delegates meet together and discuss the latest market developments.
As well as attending presentations and breakout sessions to discuss opportunities and the company’s new plans to support the distributor network, delegates had the opportunity to trial the latest range of Terex equipment and find out about the Coventry facility’s development plans for 2014.
From product demonstrations that highlighted the new features and benefits of the upgraded range of site dumpers, rollers and backhoe loaders, through to a tour of the manufacturing facility, the conference gave an in-depth insight into product developments and how Terex is responding to user challenges with new and improved equipment design.
“With a tight-knit network of equipment distributors across Europe and beyond, events such as our international conference are a valuable forum to exchange ideas and to communicate our exciting plans for both the distributor network and the product portfolio that we manufacture in Coventry,” commented Neal Nowick, general manager of Terex Coventry.
“Alongside training courses and industry discussions, this year’s conference gave delegates an opportunity to try our latest range of 2014 equipment, including the Terex TLB990; our top of the range backhoe loader, which was launched globally earlier this month.
“Featuring the latest technologies and a number of technical advances, the TLB990 loader is a significant development in the backhoe marketplace. From a 20% increase in backhoe lift performance to a 32% improvement in bucket breakout force, as compared to previous models, the state-of-the-art site solution has been designed with the user in mind.
“As well as dramatically increasing user efficiency, this next-generation loader is has been developed to deliver users increased performance and reduced maintenance requirements. Efficient, effective and reliable, the TLB990 is the perfect backhoe for year-round performance and it is one of a range of enhanced products being launched in the range this year.”