Who’s Who – Beko

Beko offers housebuilders a diverse range of appliances designed to improve efficiency and meet the needs of contemporary homeowners….
Who's Who - Beko yourshow-home.com

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Beko UK & Ireland is supporting housebuilders with a multi brand appliance portfolio that combines practical innovation, lower running costs and flexible solutions for developments across every sector.

Web: beko.co.uk

Address: Beko House, 1 Greenhill Crescent, Watford, Hertfordshire, WD18 8QU

Tel: 0800 098 1659

Housebuilders are expected to deliver homes that combine energy efficiency, connectivity and everyday convenience without compromising value. As buyer expectations continue to evolve, appliances play an increasingly important role in shaping how homeowners experience and interact with their homes. Through a broad portfolio of brands and a commitment to practical innovation, Beko UK & Ireland is helping developers meet these changing expectations across a wide range of residential projects.

Appliances for every development

As one of Europe’s leading home appliance businesses, Beko UK & Ireland offers housebuilders access to an extensive portfolio spanning cooking, refrigeration, dishwashing and laundry. Bringing together the Beko, Hotpoint, Indesit and Whirlpool brands, the portfolio offers appliances to suit a wide range of development types, buyer demographics and budgets. This includes everything from reliable products for high-volume housing schemes to premium models with advanced energy efficiency, connected technology and enhanced functionality for premium developments. This breadth enables developers to create appliance packages that align with the positioning of each development while maintaining consistent quality and performance.

Supporting this proposition is a long-term commitment to innovation. Beko invests around 1% of global turnover in research and development each year and has more than 4,500 registered patent applications worldwide. Rather than developing technology for its own sake, the business focuses on solutions that address everyday challenges for homeowners, whether that’s reducing food waste, lowering running costs or making appliances easier to use and maintain throughout their lifetime.

This investment is reflected across the portfolio, where innovation is centred on delivering tangible consumer benefits. Across refrigeration, cooking and other categories, technologies are designed to help keep food fresher for longer, improve cooking performance, reduce energy consumption and provide greater convenience in everyday life.

Running costs remain an important consideration for today’s homeowners, and Beko’s laundry technologies are designed with efficiency in mind. The energy consumption of Beko EnergySpin programmes is up to 35% lower compared with the same-capacity Beko washing machine or washer dryer without EnergySpin technology, while maintaining the same washing performance. Another efficiency-enhancing feature is Sensor Drying, which monitors moisture levels and automatically ends the cycle once clothes reach the desired level of dryness. Together, these technologies help reduce unnecessary energy use while providing better care for clothing.

Smarter connected living

Connected technology is also becoming an important consideration for modern homes. Whirlpool’s 6TH SENSE, for example, uses intelligent sensors to detect the size and type of load, automatically adapting water, energy and cycle time to optimise performance and efficiency. Similarly, HomeWhiz, Beko’s connected living platform, allows users to remotely monitor and control compatible appliances through a single app while providing greater visibility of energy and water consumption. Predictive Maintenance can also identify potential issues before they develop into more significant faults, helping reduce disruption and supporting long-term appliance performance.

Beko UK & Ireland supports housebuilders in delivering homes that reflect the evolving expectations of today’s buyers. From improving energy efficiency and reducing food waste to making everyday routines simpler, Beko’s approach to innovation is focused on creating lasting value for both developers and homeowners alike.

About Showhome

Showhome magazine is the leading authority in residential design and housebuilding content, delivering expert news, in depth articles, exclusive interviews, and industry insights across print, digital, and event platforms. Published 10 times a year, the magazine is a trusted resource for professionals seeking updates and analysis on the latest developments in the home and interiors sector.

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Bethany Kellock

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