Mike Beech, National Contract Specification Manager at Beko Appliance Partners, discusses how innovation and reliability drive the brand’s high-quality appliance solutions.
While stylish interiors and innovative layouts may attract initial interest, the true test of a new home lies in the everyday functionality of its features. Selecting high-quality, durable appliances is therefore essential for housebuilders aiming to enhance a home’s appeal and provide long-term value to buyers. Ensuring that appliances are robust enough to withstand years of daily use is crucial to maintaining customer satisfaction, avoiding costly callbacks, and protecting the reputation of the developer.
Beko Appliance Partners, a leading supplier to the housebuilding industry, offers a comprehensive range of competitively priced products from its Beko brand, the UK’s No. 1 best-selling large home appliance brand. From cooking and cooling to dishwashing and laundry solutions, Beko appliances are designed with modern living in mind, and undergo extensive testing to guarantee long-term reliability.
National Contract Specification Manager, Mike Beech, shares how Beko’s rigorous quality control processes and warranty options provide developers and homeowners with confidence in their appliance choices.
How does Beko ensure the reliability and durability of its appliances?
Our extensive testing procedures simulate real-life scenarios to push appliances to their limits, ensuring they can handle the pressures of daily use. For example, our oven doors are opened and closed over 15,000 times to test hinge durability, while refrigerator glass shelves are weight-tested with 150kg for eight hours to ensure they remain sturdy. These extreme tests confirm that our appliances meet the highest standards of resilience, reducing the risk of faults and providing long-term dependability. Reliability is a top priority for homeowners, who depend on appliances to keep their household running smoothly. No one wants the inconvenience of a broken dishwasher or washing machine, which is why Beko’s commitment to stress testing ensures our products deliver consistent, hassle-free performance.
Why is appliance longevity so important?
With the rising cost of living, homeowners and renters are looking for ways to make their budgets go further. A long-lasting appliance means fewer unexpected repair costs and a delayed need for costly replacements. Beyond financial considerations, extending the lifespan of the product also has significant environmental benefits. Short-lived appliances contribute to electronic waste, adding to landfill challenges. Beko Appliance Partners offer an optional extended parts and labour warranty package of up to five years, with all products further covered by a generous 10-year spare parts guarantee, encouraging repairs instead of replacements.
How do quality appliances add value to a new home?
A well-designed kitchen is often a key selling point in a home, and high-quality appliances play a vital role in making it both functional and attractive. Integrated appliances create a seamless kitchen aesthetic, complementing any design style while enhancing the home’s overall appeal and desirability. Functionality also drives perceived value. Today’s buyers are looking for energy-efficient, time-saving solutions, making high-performance appliances a worthwhile investment for developers. Beko’s appliances are packed with innovative features that streamline household tasks to save users time, energy and money, while maintaining efficiency and reliability.
What should housebuilders look for when selecting appliances?
Housebuilders should consider both style and functionality, selecting appliances that align with modern homeowners’ needs. Features which aid energy efficiency and water conservation whilst maintaining durability should be key priorities. Beko’s range of appliances offers a balance of these elements, providing solutions that cater to varying property specifications and budgets. For example, adding a dishwasher to a home’s specification can be a major selling point due to the convenience it allows to home occupants. Beko’s space-saving slimline dishwashers provide a practical solution even for the most compact of kitchens, while our award-winning CornerIntense™ technology ensures efficient water and energy use. Advanced noise-reducing technology in our dishwashers ensures quieter operation for a more peaceful kitchen environment without compromising performance, ideal for open plan spaces or those working from home. Each dishwasher is rigorously tested, with the lower basket fully loaded and extended over 100,000 times to ensure lasting durability.
